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PUBLIC CASE / FDE ANALYSIS

Trust grows from repeatable quality evidence

Morgan Stanley × OpenAI

Knowledge assistant and evaluation caseW05 · W07 · W10Coursework and outputs ↓
01 / CONTEXT

What problem is worth solving?

Morgan Stanley and OpenAI used advisor and engineering evaluations to improve retrieval and summaries, followed by ongoing regression. They extended to consented meeting summaries and follow-up drafts. The case reports Assistant adoption by over 98% of advisor teams; that is adoption, not answer accuracy.

BUSINESS VALUE

Turn expert quality expectations into repeatable release checks, supporting both usefulness and trust.

WORKING ROLES
Advisors, knowledge owners, evaluation engineers and product/delivery teams
02 / DISCOVERY

How does an FDE turn symptoms into a solvable problem?

The following is an FDE exercise inspired by the case, not a claim about undocumented project events. Reported team actions appear in the context above.

Collect realistic question shapes

Simulate process lookup, rule comparison and long-document summaries. Identify whether users reject results for length, age, missing sources or unclear applicability.

Classify poor answers

Classify missing retrieval, old versions, distorted summaries and unsupported answers. Resolve grader disagreements before tuning.

03 / DELIVERY ROUTE

How does the solution enter the workflow?

  1. 01

    Define

    Select common questions and clarification cases for a fixed eval set.

  2. 02

    Grade

    Score facts, citations, completeness and abstention separately.

  3. 03

    Improve

    Change one layer at a time and compare failed and unseen questions.

  4. 04

    Regress

    Regress document, model and prompt updates; add newly observed failures.

04 / DECISIONS

Which decisions make the solution reliable?

Helpful is not necessarily grounded

Likes indicate experience, not factual support. Separate adoption, correctness and task time.

Make abstention useful

When evidence is missing, identify the needed document, condition or owner so the workflow can continue.

05 / WORKED EXAMPLE

Design a twelve-question evaluation set

SYNTHETIC TEACHING EXAMPLE

Synthetic design: cover distinct failure modes rather than choosing twelve convenient FAQs.

6 answerable questions
Span short text, tables and long documents with supporting citations.
3 underspecified questions
Omit region, version or time; expect clarification.
3 unavailable or restricted questions
Expect no disclosure or invention, plus a useful next step.
06 / COURSEWORK

What should you do and deliver?

07 / ACCEPTANCE & REUSE

How do you prove completion and reuse the work?

Acceptance checks

Submit layered scores, grader-disagreement decisions and regression records; observe use, edits and abandonment in tasks.

Reusable assets

Reuse eval-driven iteration for meeting notes, internal support and sales knowledge, with task-specific quality standards.

Further reading and original sources

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